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Intelligent Systems For Your Brand

Get Amazon operations management for brands built around your situation. East Star connects 4 systems and 3 operators under 3 kinds of pressure, starting with the problems that matter the most.

Track 1 - Brand Operators

“Revenue grew. Profit didn’t”

Your Amazon sales are growing, but are you keeping more of what you sell? Higher ad spend, rising fulfilment fees, and inventory expenses are eating into your margins. You need to know where your profit goes and what to fix first.

More sales won't fix weak margins. Our Amazon operations for private-label brands connect pricing, advertising, and inventory decisions to see what's costing you profit and where to act first.

Avg client outcome — 2025 cohort
+23% contribution margin in 2 quarters

The pressures
  • Margin compression: Costs rise, but prices stay the same.
  • Rising ad spend: Ad costs grow faster than sales.
  • More work, same capacity: Every fix adds work, not efficiency.
First 90 days
Audit — 14 daysAmazon profitability for brands, products, costs, & margins.
Profit & Pricing EngineWe find where your profit margins are being squeezed
Demand & Inventory OSSet reorder points to avoid stockouts & urgent shipping costs.
Margin bridge — published Q1Track how pricing, fees, ads, and product mix affect your profit margins.
Proof before commitment

You leave with a profitability model of your account , your SKUs, your fees, and your margin bridge. You get a clear view of where your profit goes. And you keep it whether you continue with us or not.

Track 2: Aggregators

“EBITDA varies by 20 points between brands, and the board wants to know why.”

Each acquired brand brings its own reports, tools, and processes. Without a shared standard, comparing performance takes time and finding the cause of margin gaps gets harder.

Bring Amazon portfolio operations, their data and workflows into one standard, so you can compare brands, spot gaps, and make decisions faster.

Reference case — 23 brands, EU-5
EBITDA variance 19 pts → 7 pts

The pressures
  • No unified data layer — 23 brands, 23 report formats.
  • Playbooks are people; people leave.
  • Board reporting is an archaeology project, quarterly.
First 90 days
Audit — portfolio sample, 14 daysReview 3 brands using 1 method to find reporting gaps.
One reporting layerBring all P&L's into one format for faster, clearer portfolio comparisons.
Standardized playbooksDocument key workflows by function, with owners and version control.
Coverage reported per brandAutomation coverage across brands /becomes a portfolio KPI.
The standard, demonstrated

The audit reviews 3 brands using one reporting method and builds a shared reporting layer. Our Amazon operating systems for aggregators also identify the trade-offs of standardisation, including where changes may not fit every brand.

Track 3: Manufacturers & Distribution

“You make the profit. But you don’t make profits from it.”

You know your product and supply chain, but selling on Amazon introduces new challenges. Channel conflict, inconsistent MAP enforcement, pricing pressure, and limited marketplace expertise can put your margins at risk.

A successful launch needs more than a listing. It needs a clear channel Amazon direct-to-consumer marketplace strategy, pricing controls, and an operating plan built around profitability.

Typical engagement
Phased over 3–4 quarters · metrics at every gate

The pressures
  • Channel conflict — your buyers are also your competitors now.
  • MAP collapse — the floor is only as real as its enforcement.
  • Zero marketplace muscle in-house — hiring it takes a year.
AMAZON MARKETPLACE STRATEGY FOR MANUFACTURERS
Phase 0 — audit · 14 daysChannel map + direct-channel P&L model. Gate: board sign-off on the math.
Phase 1 — Q1 · listing system + price guardrailsMAP floor, enforced by monitoring. Gate: zero floor violations, 30 days.
Phase 2 — Q2 · Demand & InventoryDirect forecast split from wholesale. Gate: days-of-cover accuracy ≥90%.
Phase 3 — Q3 · AdvertisingMargin-gated from day 1. Gate: TACOS within target band.
A ROADMAP WITH CLEAR MILESTONES

Every phase has agreed goals and a defined review point in advance. If phase 1's number doesn't clear, phase 2 doesn't start. Our Amazon growth strategy for manufacturers helps your team address gaps before moving forward. You keep the roadmap.

No new products

3 Tracks. 4 Systems.
0 New Products to Buy.

1 operating approach, adapted to your business model and the problems you need to solve first.

TrackArrives withFirst installFirst-quarter metricAudit deliverable
OperatorsFlat profit on growing revenueProfit & Pricing + Demand & InventoryContribution marginAccount profitability model
AggregatorsInconsistent reporting across brandsShared reporting layerComparable portfolio performanceThree-brand assessment
ManufacturersChannel conflict and failed launchListing + pricingDirect-channel profitabilityPhased roadmap with agreed milestones
Operators
Arrives with
Flat profit on growing revenue
First install
Profit & Pricing + Demand & Inventory
First-quarter metric
Contribution margin
Audit deliverable
Account profitability model
Aggregators
Arrives with
Inconsistent reporting across brands
First install
Shared reporting layer
First-quarter metric
Comparable portfolio performance
Audit deliverable
Three-brand assessment
Manufacturers
Arrives with
Channel conflict and failed launch
First install
Listing + pricing
First-quarter metric
Direct-channel profitability
Audit deliverable
Phased roadmap with agreed milestones

Start With The Problem That Matters Most.

Start with a 14-day systems audit that covers all 3 tracks. Find operational gaps, understand your numbers, and get a profitability model and roadmap you can keep.