System 04 — accountability
Amazon Profit Optimization For Business Growth
East Star connects product costs, Amazon fees, and selling prices to show how each SKU contributes to profit.
Contribution margin: +4.1 pts TTM, Fee Types: 14
per PO−$8.10
14 types−$6.42
allocated−$2.66
Demonstration ledger: price 24.99 dollars, minus 8.10 COGS, minus 6.42 in fees across 14 audited types, minus 2.66 allocated ads, leaving 7.81 contribution — 31.2 percent.
What it replaces
Amazon Fee Analysis On Outdated Prices
When costs and Amazon fees change, and prices stay the same, margins can shrink without prior notice. Your Amazon pricing strategy needs to reflect what each product actually costs to sell.
Prices stay unchanged while product costs, shipping, and Amazon fees shift. Matching a competitor's price without checking your margins can leave you selling more but earning less.
Pricing decisions account for current costs, fees, and margin targets. Changes follow agreed pricing rules, while decisions outside those limits are reviewed before implementation.
Amazon Pricing For Profit
How Pricing Decisions Protect Margins
Product costs and Amazon fees feed into unit economics, helping identify changes that could reduce margins and highlighting fee discrepancies for review.
Price changes are evaluated against demand and sales performance. This helps assess how customers respond before further pricing decisions are made.
The margin report separates the effects of pricing, fees, advertising, and product mix, helping you understand what changed and why.
Amazon cost and margin analysis
What The Machine Runs.
What It Never Will.
- Fee audit across 14 types WEEKLY
- COGS refresh ON PO RECEIPT
- Reprice execution within guardrails LOGGED · REVERSIBLE
- Margin alerts ≤15 MIN
- Guardrails — MAP floor, brand ceiling QUARTERLY REVIEW
- Portfolio positioning and strategy
- Elasticity test approval PER STEP
- Fee-recovery filings REVIEWED BEFORE SUBMIT
Typical results — 2026 cohort, installed ≥2 quarters
Measured On Real Numbers.
TTM−1Price
2 stepsFees
recoveredAds
re-weightedMix
shiftEnd
TTM
4.1 pts, attributed. A margin number you can't decompose is a margin number you can't repeat.
Source: client scorecards · N=31 · 2025 cohortMargin bridge: start 19.3 percent; price contributed plus 1.8 points, fee recovery plus 0.9, ads re-weighting plus 1.1, mix plus 0.3; ending at 23.4 percent.
MAP-locked categories can't be repriced. Where the floor is contractual, the engine works fees, COGS, and mix — and the bridge shows a smaller price component. We say which lever is unavailable before the engagement prices it in.
Find Out Where Your Product Margins Are Lost
Our audit assesses Amazon product profitability using your sales, costs, and fee data to identify where margins are shrinking and where improvements may be possible.